Monday, December 29, 2008

A Great Research Tool

So there’s a website out there and you need more information about it, what to do, what to do…I know go to http://dataopedia.com/ 

Just type in the url and you’ll be given a ton of information such as traffic rank, page views, who owns it and if anyone is talking about that particular domain. Bookmark this one as you never know when you’ll need it.

easystreet

Tuesday, December 23, 2008

Download Writer For Free

Writer beta - Windows Live- From the site itself, "Writer makes it easy to share your photos and videos on almost any blog service—Windows Live, Wordpress, Blogger, Live Journal, TypePad, and many more." Download it for free at the site.

Saturday, December 20, 2008

Send a Snail Mail Letter for Free

eSnailer- Remember 100 years ago sitting down and writing out a letter. Then you went to the Post Office and bought some stamps and mailed it off, just knowing it was going to brighten someones day. Now you can do it all online. eSnailer will type up your letter and snail mail it for you all for no charge. What's the gimmick. There are some ads you'll have to pay attention to or you can opt into an ezine. Check it out.

Monday, December 15, 2008

Google Extends Search Campaigns to iPhone, G1 Devices

Google Extends Search Campaigns to iPhone, G1 Devices: "The search giant has begun distributing AdWords campaigns to handheld devices with full HTML browsers -- beginning with Apple's iPhone and its own touch screen handheld, the G1 from T-Mobile." Have you seen Google's new phone? It's very cool. Only offered thru T-Mobile, not my carrier so I guess I'll have to learn to live without it. How sad is that...anyway jump over to ClickZ for the full story.......

Sunday, December 7, 2008

"Social Network Marketing: Advertising to Facebook Users"

"Social Network Marketing: Advertising to Facebook Users"

By Merle http://www.payperclickresearch.com/

In the "old days", if you wanted to meet someone, you had to get dressed up and drive to a public place. Not any more. The Internet has changed all of that with the popularity of social networking sites. Two of the biggest are MySpace and Facebook.


Basically, a social network website allows you to register,display photos and some personal information, then you can invite others to become "your friends". You can meet thousands of people right from the comfort ofyour living room. How great is that?

Facebook has an audience of over 100 million people withover 24 million active users. The majority of visitorsto the site are between the ages of 18 to 34. Next to MySpace, it is the second largest social networking site online. If you'd like to advertise on Facebook and reach this young, highly targeted audience, now you can.


When setting up your ads, you can choose to target people by age, location, gender, interests, education and more.For example, you could choose to target 26 year old women who are interested in men and are single in the U.S. When making your audience selections, you'll be shown the number of users who fit your chosen profile that will see your ad. Facebook ads are displayed in the side column of almost all pages. There may be up to three ads appearing on each page.

You can also choose to buy ads on a CPC (cost per click) basis, or CPM (cost per thousand) impressions. The title of your ad can be up to 25 characters and the body text up to 135 characters in total. A small image can also be uploaded, but must fit inside a 110X80 box ad format. You are also asked to select keywords that relate to your ads.

If you decide to advertise on a CPM basis, the minimum budget you can set is $1.00 per day, with a minimum per one thousand impression bid of only $.10. They will give you bid suggestions, but you are free to set it to your needs.

If advertising on a pay-per-click basis, again, the minimum daily budget you can set is $1.00, with the minimum cost per click being one penny. Again, suggested bid amounts are given. You can set your ad to run continuously or only during specified times.

Facebook makes it easy to track your progress with downloadable Excel reports. It's easy to see how well your ads are performing at a glance.

There are three different types of reports:

1) "Responder Profiles"- This information is gleaned from users profiles, and will tell you what types of common interests people have who are clicking onyour ads.

2) "Responder Demographics"- This report tells you the sex, age and geographic location of those clicking on your ads.

3) "Advertising Performance"- Detailed reports whichshow you impressions, click-throughs, etc. This report can be broken down by month, week or time of day.


As part of their advertising program, you'll automaticallybe subscribed to Facebook's newsletter which will keep you up to date on news, updates and tips for best ad practices.

Social network marketing is an effective way to reach a highly targeted audience, and shouldn't be forgotten when putting together a well rounded marketing plan. If you haven't considered this type of advertising in the past, now's a good time to take another look. Social networks continue to grow in popularity as millions of people continue to flock to this type of website daily.

For more information see:
http://www.new.facebook.com/advertising/

To receive a hundred credits to advertise on Facebook, check out this site at http://www.tinyurl.com/3h2fk0