Monday, June 29, 2009

Understanding the Scope of Twitter's Reach

Wednesday, June 24, 2009

Wordtracker Releases New Tool- SEO Blogger

Wordtracker's new, free Firefox extension - "SEO Blogger" helps you to optimize the keywords in your blog posts.

"With the click of a button you get a mini version of Wordtracker's keyword research tool right in your browser window." So while you're putting together your post you can do your research all within the same window.

Download it and take her for a spin at
http://labs.wordtracker.com/seo-blogger/

Sunday, June 21, 2009

"How to Outsource Your Traffic Generation- Free Audio"


Willie Crawford is a successful Internet Marketer. He's been working the net for years and walks the talk. He's always willing to share what he knows with others. He's a helpful kind of guy.

In this 30 minute audio you can download for free "How To Outsource Your Traffic Generation For Free" Willie explains how to build a whole army of people who will send you tons of traffic and new ezine subscribers. Like I said Willie is one of the "good guys" online and if you subscribe to his mailing lists you can really learn a lot about online marketing. I know I have over the years.

Wednesday, June 17, 2009

Google Content Network

"This video explains how the Google Content Network works for advertisers who want to be able to target customers when they browse beyond search."

Sunday, June 14, 2009

“Contextual Ads & Your Website: Options Please”

When it comes to making money with a website, one of the most popular methods is running text and/or image ads on various pages. It's referred to as contextual advertising and “inline Twitter_back_256 ads”. Text or image ads are shown which match the content of the pages. Inline ads appear as highlighted words on the page when the visitor hovers over highlighted text on the page. Ads appear in small boxes. Contextual ads are often displayed to the right or left of website copy, or as blocks within sections of the text. The ads shown are related to the content of each individual page. As visitors click on these links, you earn cash.

Probably the largest and most used of the contextual ad programs is Google's Adsense. Google really is a giant when it comes to the Internet, and their talents go far beyond just being a search engine. Adsense is used by many site owners to bring in a monthly income.

If you're interested in running Adsense ads, first you'll need to apply and get approved. Once approved for one site, you can place Adsense on any other site that you own. You can decide to run only text ads or choose from image and text. Various sizes are offered, and you can custom select colors to match the look of your site.Once the code is generated, you paste it on your HTML pages where you want the ads to appear. Simple & easy.

But what happens if you're not approved by Google, or for some reason your Adsense account were to be terminated? What would you do then? There are other ad network options out there and I've gathered some of the best alternatives together here.

Before signing up for any ad program, make sure you read their terms of service and any requirements to make sure it's a good fit for your website. Also, review the payment options so you'll know how and when you can expect to be paid. Let's review:

1) Text-Link-Ads.com: http://www.text-link-ads.com/

Once your site is approved, you insert the code on your
page and they sell simple text ads that appear on
your site. You have final say over any ads being
published. Payments are made via Paypal or Clickbank.
You receive 50% of the sale price for each link they
serve up. This ad network is acceptable to be run
on the same page as Google Adsense as this is not
considered contextual advertising.

2) Adbrite: http://www.adbrite.com/

A variety of ad formats to choose from. You can run
text ads, banners, inline ads or even full page ads.
You can choose to approve or reject ads before they
appear on your site. Pays monthly with the default
minimum check amount of $100.00. Once your site
is approved, ads will appear within 24 hours of your
pasting the code. Adbrite has no policy against using
other ad networks on your site at the same time.

3) Kontera: http://www.kontera.com/

Contextually relevant ads and ad units which are
linked to keywords on your web page. Ads displayed
will match the content of your site. For your website
to be approved it must be in English, be content rich
with more than 50 words per page. You can run text,
image, billboard, and video ads.

4) Quigo.com: http://www.quigo.com/publishers.html

Quigo offers content-targeted advertising to those with
strong traffic. Publishers with 500,000 or more monthly
page views are encouraged to apply. Once approved,
simply copy and paste the code.

5) Yahoo Publisher Network: http://publisher.yahoo.com/

Works very similar to Google's Adsense program. You design
your own ads, choosing colors and formats, then paste
some code on your page. You'll be paid per click. Advanced
ad targeting and display capabilities can sometimes improve
your results. You can choose to be paid via Paypal once
your earnings are $50.00, or a check when you hit $100.00.

6) Chitika.com: http://chitika.com/

A full service online ad network which serves over two
billion monthly impressions across more than 30,000
websites. Chitika ads are not contextual and can be
run on the same page as Adsense. Twenty-four different
ad sizes are available. Payment is via Paypal once your
account is at $10.00, or a check when you reach $50.00.

7) Miva: http://tinyurl.com/oha28n

Miva offers a wide variety of ad formats to choose from:
content ads, inline ads, search ads. You'll be paid on a
per click basis. Payments are made monthly by check
or Paypal once your balance reaches $25.00. You can
also block competitor ads from appearing on your site.

8) AffiliatesGarage.com: http://www.affiliatesgarage.com/

A different type of ad network which allows you to display
affiliate ads in an "Adsense Style". You can run Clickbank
and Paydotcom text ads on your site or blog and earn up
to 75% commission.

9) Bidvertiser.com: http://www.bidvertiser.com/

Display text ads on your website and let advertisers bid
against each other. Ad formats are skyscrapers, banners,
rectangles, buttons. They even have ads for your RSS
feeds. Payout is monthly via Paypal once your balance
is $10.00. This one pays on a cost per click basis.

10) AmaSense Ads: http://www.amasenseads.com/

This service allows you to create Google Adsense
styled ads for Amazon products. Different ad formats
are available which makes it easy to integrate into
your site. Amasense can also be used side by side
with Google Adsense without any problems.

As ads are clicked on, you earn a percentage
of the product which is paid by Amazon depending
on the type of product that is bought. You must have
an Amazon associate account first before signing up.
To get one go to https://affiliate-program.amazon.com/

As you can see Adsense is not the only game in town when it comes to running ads on your site. If you have multiple sites, you  may want to use one of the services mentioned above, then test, to see which one is a better earning opportunity. You might be surprised at what you learn.

It's against Google's terms of service to run another contextual ad service on the same page as Adsense, but there are exceptions to the rule. Most of the services above will tell you if you can run their ads alongside Adsense.

If your websites are mainly information based, network advertising is an excellent way for you to earn an income with little effort on your part. No matter if you use Adsense or another service, it just makes for good dollars and cents.

Wednesday, June 10, 2009

"What are your views on 'PageRank sculpting'?

"What are your views on 'PageRank sculpting'? Useful and recommended if implemented right, or unethical?"


Sunday, June 7, 2009

Twitter Resources

Here are some excellent Twitter toosl to add to your "Twittering Toolbox"-

SocialToo at http://www.socialtoo.com/ is a useful automated tool for Twitter. At Social Too, you can set your account up to do some autopilot things for you.

First of all, you can set SocialToo up to automatically follow everyone who follows you. This can take the drudgery out of checking all your new followers and then going and adding them to your own list in order to reciprocate.

You can also set up SocialToo to send an automatic Direct Message to people who follow you. Don't do it! Automatic Direct Messages are absolutely hated by most of the Twitter community, particularly experienced users because they can pick them a mile off. It's a sterile and rude way of starting out a relationship with new followers.

The backlash against this has largely been caused because many newbies, and some old hands too, were setting up an auto Direct Message that basically said, “Hello, thanks for following me. Now go and visit my sales page at http://..... “. I'm sure you get the picture. I can't think of any worse way to start a relationship with a new follower on Twitter. In any sort of business, you build relationships before you try and sell someone something and this is even more relevant in the social media space.

SocialToo will also provide you with an email every day of all your new followers and those that have unfollowed you as well.

Another function of SocialToo is that it will automatically unfollow anyone who unfollows you. Personally I don't think this is a bad thing. If people aren't interested in you any longer, then are you really interested in them? If you really want to keep the updates from someone, just go and follow them back when you see their name on your unfollows email each day.

Tweetlater at http://www.tweetlater.com/ is a fantastic tool to use with Twitter. It allows you to schedule tweets for various times of the day. So how can this be of use to you?

Well you need to remember that the Twitter audience is constantly changing and the tweetstream occurs quite fast. The more people someone follows, the greater the number of tweets appearing and they won't read them all, I promise you. It just isn't possible. By using Tweetlater, you have a much greater chance of catching people's attention throughout the day and in different time zones.

Let's say you have written a post on your blog and you want to drive some traffic there. Rather than tweeting the link and subject once, you can do it every hour for 24 hours if you like using Tweetlater. I'm sure you can see the power of this in terms of driving traffic or getting noticed.
There is a free and a professional version of Tweetlater. Start out with the free version and then if you need it, upgrade to the professional version when you are ready.

Twitterfeed at http://www.twitterfeed.com/ is also a very handy tool. It is far more secure to log into than the other sites I have mentioned as it uses Open ID which is a bit of a pain. However, it is worth persisting with in the absence of an alternative tool.

What Twitterfeed does is that you can set up your blog to feed directly via RSS to your Twitter account. So every time you make a blog post, it gets tweeted automatically on your behalf. You can use this in conjunction with Tweetlater with the first post coming through Twitterfeed and then subsequent ones at times you specify via Tweetlater.

SplitTweet at http://splitweet.com/ is a great tool if you have a number of accounts on Twitter. Rather than switching between them from time to time in order to Tweet, you can set an account up her for free and bring all of your accounts under the one roof.

Splitweet will display the Twitter feed from all your accounts at once, or you can turn individual accounts off and on. When actually tweeting, you can pick an account to tweet to, or you can do a broadcast message across all your accounts at once.

Twitdom at http://twitdom.com/ would have to be the greatest site relating to Twitter. It is a repository for all Twitter related applications and it is just absolutely amazing what there is in there.

At the time of writing, Twitdom had nearly 500 Twitter related applications in its database. Quite amazing when you think about it that there has been so many third party applications written and is a pretty powerful indication as to the value of Twitter. It also indicates the confidence of the market in that Twitter will become very much the mainstream.

Wednesday, June 3, 2009

Google Checkout Beta Features

I have to admit it. I love Google. I mean I really love everything they do. And no they're not paying me to say that. If you sell products from your website and you're looking for a merchant solution take a look at Google Checkout. This page identifies Google Checkout features that are currently in beta. It's very cool stuff Maynard......it get's my "Merle Stamp of Approval".

Monday, June 1, 2009

Free Ebook from Jim Edwards- "Guaranteed Success Thinking"

If it wasn't for bad news lately the news people would have nothing to talk about. I don't care if you turn on the TV or glance at the front page of a newspaper. Negative, negative, negative. And in case you think that all of this negative talk has no impact on your mind, think again. It slowly does a brainwashing job until you think everything is falling apart. It's one step away from panic. Not to mention all the stress hearing about all of this bad news has on your body.

My solution? I try not to watch the news. Why be obsessed over something we have no control over right now anyway? The economy will turn around when it's ready and there's nothing you or I can do to speed up the process.

Have you ever heard of Jim Edwards. He's a very smart marketer with a great sense of humor. In my early days with online marketing I learned a lot from him. Anyway, he's giving away a free ebook "Guaranteed Success Thinking" that might be just the shot in the arm we all need right now to start thinking postive thoughts again. Your choice. You can download the PDF ebook or download the audio MP3 file. While you're over there downloading I'd suggest you subscribe to his ezine. It's good stuff Maynard!